The Lazy Way to Success

Full Potential Interview

I was interviewed by Rick James on Full Potential.com. We did it over Skype so you get to see me in action. It's 40 minutes long but it's quite lively. I tell lots of stories about my ice cream company, my telecom company, and my "lazy" philosophy. Here's the link: http://www.fullpotential.com/fred-gratzon/. Let me know if you enjoyed it.

Cool Idea

As you can see, I don't allow advertising to appear on my blog, with the obvious exception being my Lazy Way book. But if I were to endorse something, I'd have to believe in its value 100%. 

Interestingly, one such product came across my desk a while back. It's a simple idea, but one that resonated with me.

Here's the back story.

I'm an unabashed tree-hugger. I like to re-use and recycle. So instead of buying bottled water for a trip or some other activity, I'd fill up an empty. Unfortunately, after frequent use, a black gunk would eventually collect at the bottom of my bottle. I would try various methods of cleaning it out but nothing seemed to do a satisfactory job. So with a pinched conscience, I'd toss the bottle in the recycle bin and replace it with a clean version.

Enter the Clean Bottle. These guys experienced the same irritation as me. However, they solved the problem. Both the bottom and the top of their bottle unscrews so you can clean it easily. It's brilliant.

So now I can help reduce my consumption of plastic bottles while simultaneously reducing our dependence on foreign oil. Alright, so that's a little grandiose, but the Clean Bottle is way cool. I hope they get rich.

Take a peek. The Clean Bottle is available at www.cleanbottle.com. 

P.S. In the spirit of full disclosure, I have zero financial stake in this enterprise. I would not know these guys from a bar of soap. I just like the product and want to help them out.

Bottoms up!